“Your brand is what people say about you when you are not in the room” Jeff Bezos, Founder of Amazon  Personal branding is about taking a strategic marketing approach to the impression you create and the impact you make. Too [...]
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“Your brand is what people say about you when you are not in the room” Jeff Bezos, Founder of Amazon  Personal branding is about taking a strategic marketing approach to the impression you create and the impact you make. Too many people leave it to chance; when they interact with others they have no real idea how they want to be perceived. As a result they end up sending out mixed or confused messages. This session explores the concept of having a personal brand that will prepare you for working in a global market via social media and mobile communications. It will help to lay the foundation for forging strong personal relationships within your working life. Target audience This ½ day session is suitable for anyone who wants to improve the way they are perceived in a world of contemporary communications.

  • Identify the elements of different brands
  • Explain the importance of creating a distinctive personal brand
  • List the 5Ps of building a brand
  • Give your brand a voice that communicates who you are through every touch point
  • Create the first elements of your own personal brand

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